Sana from TWICE has been Selected Prada’s Newest Brand Ambassador

Japanese K-pop idol Sana, of the girl group TWICE, has been named Prada’s latest ambassador.

On September 7, the Italian luxury fashion house held its Prada Mode event in Seoul, which was attended by Sana. Notably, in its post, Prada referred to her as one of the brand’s ambassadors. While Sana has previously collaborated with the brand and appeared in advertisements, this marks the first time Prada has officially named her as a brand ambassador.

The singer joins NCT’s Jaehyun and Sweet Home actor Song Kang as one of Prada’s Korea-based ambassadors, both of whom also attended the Prada Mode event. Sana is also set to attend Prada’s Milan Fashion Week show later this month.

NCT’s Jaehyun and Actor Song Kang

Other stars present at the event were actors Lee Jaewook, Koo Kyo-hwan, Chun Woo-hee, Shin Yeeun, and Korean-American model and fashion influencer Irene Kim. Sana also uploaded several photos taken from the event on her personal Instagram page.

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TWICE is currently on the European leg of their ‘Ready To Be’ World tour, following its Australian and North American legs and several Asian concerts. In a four-star review of the girl group’s Singapore concert, NME’s Puah Ziwei wrote: “The girl group came, they saw, and they conquered the hearts and minds of the ONCEs that have long been waiting for their return.”

Earlier this month, TWICE also announced several new dates for the tour, including new stops in Jakarta, Mexico City, Sao Paulo, and an encore show in Melbourne, which will become the girl group’s first stadium concert in Australia.

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Source: @prada

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